La Française strengthens its international development team dedicated to Asia
March 13, 2018

La Française strengthens its international development team dedicated to Asia

La Française, an international asset management group with over €66 billion in assets under management (31/12/2017) and offices located throughout Europe, Asia and in the Unites States, continues to pursue its development strategy in Asia and has strengthened its team with an International Sales Manager, Kelly Choi.

“La Française is gaining traction in Asian markets. We are glad to have energetic and passionate business development talents like Kelly joining us to continue our efforts in developing the Asia market.” said Philippe Lecomte, CEO of La Française AM International. 

Kelly has 5 years of experience in the asset management industry and has held a number of Business Development positions covering the greater China region for a number of asset management firms including, PineBridge Investments Asia & Baring Asset Management. 

Kelly holds a Bachelor of Law from the University of Kent and a Master of Science in Accounting and Finance from the London School of Economics.

 

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About La Française Group

La Française, the asset management division of the first benefit corporation bank, Crédit Mutuel Alliance Fédérale, offers conviction-based investment strategies across all asset classes, combining performance targets and sustainability objectives. As a multi-specialist asset manager, its teams focus on their core expertise while integrating advanced ESG principles into their analyses and investment processes. La Française operates across listed and unlisted markets, including real estate. With over €160 billion in assets under management*, 1,000 professionals and a presence in 10 countries, La Française designs innovative investment solutions tailored to clients’ objectives and investment horizons.

* 30/06/2025